Sales and Marketing Analytics
Consulting Services for
Smarter Growth
Ready-to-Use Analytics Accelerators for Sales and Marketing
Dataplatr's sales and marketing accelerators turn CRM, campaign, and customer engagement data into clear, AI-ready insights.
Dataplatr HubSpot Marketing Campaign Analytics Accelerator
Transform HubSpot campaign, email, contact, and engagement data into analytics-ready insights using Databricks Lakehouse.
Agentic ELT for Enterprise Sales + Customer Journey Analytics on Salesforce
Build AI-powered Salesforce data pipelines for lead, opportunity, contract, and campaign analytics with Databricks Lakehouse.
Sales and Marketing Analytics Accelerators That Deliver Measurable Results
Dataplatr's sales and marketing accelerators help teams bring together CRM, campaign, customer, and revenue data to improve lead conversion, pipeline visibility, campaign ROI, and customer engagement.
View Full Listing on Marketplace →Transform Revenue Growth with Dataplatr's Sales and Marketing Analytics
Lead and Funnel Analytics
Track lead movement, conversion rates, drop-offs, and cycle times across the full sales funnel.
Sales Pipeline Analytics
Identify deal bottlenecks, improve forecasting, and help sales teams focus on high-value opportunities.
Customer Journey Analytics
Unify leads, opportunities, contracts, campaigns, contacts, and accounts into one clear customer view.
Campaign Performance Analytics
Measure campaign engagement, channel performance, lead source impact, and marketing ROI.
AI-Powered Insights
Enable conversational analytics, AI-ready reporting, and faster decision-making across sales and marketing teams.
CRM and Marketing Integration
Blend data from Salesforce, HubSpot, Microsoft Dynamics, Marketo, Zoho CRM, ads platforms, GA4, and more.
How We Deliver Sales and Marketing Analytics
Services
- Set clear sales and marketing KPIs.
- Make sure both teams are focused on the same business objectives.
- Collect data from all relevant sources like your CRM, organic campaigns, social media, etc.
- Combine both online and offline data for a full picture.
- Clean the data to remove duplicates and errors.
- Look for patterns in customer behavior and sales trends.
- Find areas where you can improve lead conversion and customer loyalty.
- Create easy-to-understand charts and graphs.
- Focus on important metrics like ROI, sales growth and customer engagement.
- Summarize the data in simple reports for easy decision-making.
Our Clients
The launch of CX Voice AI is a milestone in our broader effort to harness AI and BI for deeper business insights. This is more than just a tool, it's a major step toward making analytics a core strength at PosiGen. A huge thank you to the IT, CX, and Dataplatr teams for their hard work.
Mark Sefer
VP of IT & PMO, PosiGen Solar
50%
Reduction in
Manual Call Reviews
40%
Faster Customer
Issue Resolution
100%
Visibility into Call
Center Performance
TTEC's reporting struggled due to fragmented data in Oracle EBS and Hyperion, manual processes, and slow, error-prone cycles. Dataplatr merged both systems into an integrated financial model with GL, sub ledger, AR Aging, and Hyperion hierarchy. This enabled near-real-time insights and eliminated the need to access multiple systems. With 30-minute data refreshes, reporting is faster, more accurate, and teams now use self-service analytics in a scalable setup.
Omair Ishaq
GVP, TTEC
100%
More Timely
Data Access
90%
90% Reduction
In Book Closure Time
10+
Hours Saved
per TDS Report